Pet owners are concerned about their pet’s health and hygiene. So, they prefer vegan shampoos over chemical-based regular shampoo. we are proud to say that INOOM is certified vegan by the Korea Agency of Vegan Certification and Services, which means that INOOM dose not contain any animal extracts or animal by-products in the ingredients or the manufacturing process. So INOOM is gentle and non-irritating on the skin as it contains vegan certified pure and natural ingredients.